Friday, January 20, 2012

New Video from the Just Label It! (It = GE Foods) Campaign

The Just Label It! campaign continues to gain momentum.

Over 500,000 Americans have now sent comments (the goal is one million) to the Food and Drug Administration (FDA) asking the FDA to require the labeling of genetically engineered (GE) foods. (GE foods are also known as GMOs, or genetically modified organisms.)

The United States does not require labeling of GE foods, which is counter to the desires of the American public and the policies of many industrialized nations (European Union countries, Japan, China, Russia, Australia, etc.).

An explanation of GE foods from the Just Label It! website:
"Genetically engineered (GE) foods, also referred to as genetically modified, or GMOs, are those that are altered at the molecular level in ways that could not happen naturally. This means plants and animals that have had their genetic makeup altered to exhibit traits that are not naturally theirs. These techniques use DNA molecules from different sources, sometimes different species, and combine them into one molecule to create a new set of genes (e.g. mixing of flounder genes into tomatoes so the tomatoes would be resistant to cold temperatures.)

"While there is some GE produce in supermarket bins, it’s estimated that 60%-70% of processed foods available in U.S. grocery stores likely contain some GE material. The majority of the livestock (with the exception of USDA certified organic livestock or Non-GMO Project Verified) that Americans consume have been raised on genetically engineered grains. This is because the two most prevalent genetically engineered crops are corn and soy which are used in many processed foods and most animal feeds."
Click here to tell the FDA how you feel; you may be further inspired to act after you watch the new three-minute video the campaign released to help tell the story. It's the work of Robert Kenner, the director, producer and writer of the powerful documentary Food, Inc. And don't be bashful, share this with friends!

Here's the video. (If you are receiving The Delicious Truth via email, click here to watch.)

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